Search engine

Target Relevant Primary and Secondary Keywords

Keyword research is the foundation

on of the good SEO strategies. If you know how to use keywords effectively, you can develop content that attracts more people to your website. The first step is to identify your page’s primary and secondary keywords.

Your primary keyword is the main focus of your content. You only need to pick one primary keyword per page. It should be relevant to your page’s focus, your brand identity, your products, and your services. 

Your secondary keywords support the main topic. You will probably have several of these. Often, they’re more granular than the primary keyword and represent subtopics you’re covering throughout an article. Try to include them naturally in your content, but don’t force them if they don’t fit. 

You can use the Keyword Magic Tool to find your primary and secondary keywords.

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